Kaiyi Embarks New Chapter of Globalization in Egypt

Kaiyi Officially Arrives in Cairo

May 28, 2025

On May 28, 2025, Kaiyi Auto held its grand brand launch in Cairo, Egypt, marking its official entry into the Egyptian market. The launch event brought together senior executives from Kaiyi International Trade Company, Kaiyi’s Africa Regional Manager, and leadership from KAIYI MOTORS EGYPT, along with prominent media representatives, local dealers, and partners. Attendees witnessed the unveiling of Kaiyi’s flagship models—Kaiyi X7 and Kaiyi X3 Pro.

Strategic Vision for the Egyptian Market

Egypt, a strategic hub for Kaiyi’s global growth, serves as a gateway to Africa, thanks to its prime location and market potential. Edward Liu, a leader from Kaiyi International Trade Company, stated, “With over 50 markets experience, 100,000 km desert-test products, and strong local partnerships, we’re poised to win Egypt’s market.” Ahmad Saqr, General Manager of KAIYI MOTORS EGYPT(KME), further outlined the brand’s strategy, “KME plans to establish over 10 exclusive dealerships in key cities like Cairo and Suez this year. Three stores have already opened in Cairo, with five more set to open in the next two months. Our focus will be on industry-leading safety technologies, exceptional fuel efficiency, and competitive smart features and pricing.”

The launch showcased two standout models:

Kaiyi X7

A premium SUV that combines European design elegance with cutting-edge performance. Designed by legendary automotive stylist Lowie Vermeersch (known for his work with Ferrari and Maserati), Kaiyi X7 boasts a 1.6T turbocharged engine, 7-speed DCT transmission, and spacious seven-seat configuration, delivering both power and sophistication.

Kaiyi X3 Pro

A sporty compact SUV targeting young customers, powered by a 1.5T turbocharged engine (156 hp, 230 N·m) with a CVT transmission, and a comfort-tuned suspension (MacPherson front + torsion beam rear).

A Successful Launch and a Look Ahead

Driving Forward with Innovation and Premium Service

With outstanding product strength and localized strategies, Kaiyi has successfully entered the Egyptian market, offering African consumers a fresh mobility experience. Moving forward, Kaiyi will continue expanding its global footprint, driving Kaiyi international growth through innovation and premium services.